meet mel


My background is from a below the line advertising agency, where I managed several local area marketing programs, providing marketing advice and organising artwork and printing for over 700 franchisees and store managers. I also worked on national promotions and charity partnerships, including websites, eDMs and digital marketing.

My time agency-side was fun, but it wasn’t work that was setting my soul on fire. I left at the end of 2015, and took 12 months off to re-set and re-evaluate. During this time, I decided to undertake yoga teacher training, and enrolled myself in a 200hr course starting in March 2017.

While I was preparing for teacher training, I was approached by a few small local businesses wanting help building websites and doing small graphic design projects. Before I knew it, I had my own business.

Between 2017 and 2018, I completed 500 hours of yoga teacher training, began teaching classes, and completed over 25 websites. 2019 has been the best year yet, and I’m so grateful I get to do this mix of work.


My number one goal is to provide you with a website that is easy for your customers to understand and navigate, that’s straight forward for you to maintain and update yourself, and that reflects your business’ branding.

So many large website companies will only offer one templated solution, and then lock you in to their services, meaning you have to go back to them for simple updates (and pay them more $$$) – yuck!

There is not one website platform that will meet the needs of all businesses, which is why I work with a range of options, including WordPress, Shopify and Squarespace. I get to know you and your business, talk you through the pros and cons of different platforms, and then give you my recommendation. 

My point of difference is strategic, long-term thinking. I won’t just offer you a solution that will serve your needs now, but I’ll ask questions about how your business might evolve, so we can aim to future-proof your website.

I have a streamlined process, and keep you updated the whole way through. I also offer online working sessions via Zoom as part of my website packages, allowing you to test drive the site and ask any questions you have.

I’d love to chat with you about how I could help you and your business.