I specialise in designing and building websites that look beautiful, work well, and are easy for you to use and update yourself.

HOW I CAN HELP YOU

WEBSITES

Often, your website is the first time a new potential customer will interact with your business. I can create basic one-page websites, right up to multi-page sites with advanced features and plugins.

I use a variety of website platforms, including WordPress, Squarespace, and Shopify. I will educate you on the pros and cons of each option so that you are able to make your own decision and be confident that it's the right one for your business.

graphic design

Graphic design includes everything
from business cards, websites, social media graphics, business documents, email graphics, flyers, and posters.

Good graphic design and branding is crucial to business success. The images, fonts, colours and finishes you choose for your brand should convey the business personality, and help your business stand out from the crowd.

STRATEGY

Are you overwhelmed with all the marketing options? Do you feel like you're spending time and effort on marketing but not seeing any results?

I can help by reviewing your current marketing and explaining where you should be focusing your efforts in order to achieve maximum ROI. I will create a custom marketing strategy for your business and show you step by step how to implement it.

MEET MEL

hello

My background is from a below the line advertising agency, where I managed several local area marketing programs, providing marketing advice and organising artwork and printing for over 700 franchisees and store managers. I also worked on national promotions and charity partnerships, including websites, eDMs and digital marketing.

My time agency-side was fun, but it wasn’t work that was setting my soul on fire. I left at the end of 2015, and took 12 months off to re-set and re-evaluate. During this time, I decided to undertake yoga teacher training, and enrolled myself in a 200hr course starting in March 2017.

HAPPY CLIENTS

WHY INVEST IN MARKETING?

lets turn your marketing spend into sales

Marketing adds fuel to the fire of your business. If you want your business to grow, you need to invest in marketing of some kind. How fast it grows should be directly related to your level of marketing activity. If you undertake strategic and sustained marketing, your business should always have more demand than you can actually meet. This puts you in a position of power either to grow and meet this demand, or to be selective with the kinds of clients you choose to work with.

Marketing has a range of different purposes – from brand awareness, to driving direct sales. People are bombarded with advertising from the moment they wake up to the moment they go to sleep. How does your brand stand out? What will make your business memorable? Why should a consumer choose you over your competition?

If you aren’t marketing yourself, your business is in the dark. You might be the best business in your category, but if your branding and marketing doesn’t back that up, you are likely to lose sales.

People have an attention span of 8 seconds, and it’s even less on social media. If you don’t provide your customers with concise information using wording they are familiar with, they will have already scrolled on. It’s important you are clear about what marketing goal you are working towards, who your target market is, how to word your information to grab their attention, and how to get your message in front of them. Marketing without a strategy is like throwing darts at a target in a pitch black room – you might occasionally hit the board but it’s very unlikely you’ll score a bullseye.

If you’re sick of throwing money at marketing without seeing results, I’d love to chat with you.

GET IN TOUCH

Please get in touch if you would like to ask any questions, book a free initial consultation, or if you would like me to send you more information.

I look forward to hearing from you!